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做外貿必須懂這些老外的采購規律

FABUZHE:黄金城app  LAIYUAN:http://nunpoms.com  FABURIQI:2018-11-14  LIULAN:4093CI

摘要:這里的生產周期定為下單后,從產前樣(pre-production samples)開始到CRD( 貨物出運 Cargo Ready Date)的時間段。根據訂單的不同性質
 

ZHELIDESHENGCHANZHOUQIDINGWEIXIADANHOU,CONGCHANQIANYANG(pre-production samples)KAISHIDAOCRD( HUOWUCHUYUN Cargo Ready Date)DESHIJIANDUAN。


微信圖片_20181114135252.jpg


根據訂單的不同性質,分為:


1. TOUCIMAI(1st Time Buy) HUOZHEFANDAN(Replenished)。

2. GONGYINGSHANGCHUKOUDINGDAN(Direct Import) HUO GONGYINGSHANGGUONEIDINGDAN(Domestic)


BUTONGGONGYINGSHANGDECHANNENGBUTONG,YINCIRUGUOBUZUOSHUJUCHULIJIUHUIFEICHANGHUNLUAN。JIANDANBIAOGETONGJIZHIHOU,JIJIAGONGYINGSHANGDESHENGCHANZHOUQIDAZHIRUXIATU:



ZHU:GONGYINGSHANGCHUKOUDINGDANYIBANYAOSHEJIDAODISANFANGCESHIHEYANHUO,ERTONGCHANGGONGYINGSHANGGUONEIDINGDANYAOQIUXIANGDUIJIANHUA,YINCIDIDINGDANDESHENGCHANZHOUQIHUIBIDomesticDINGDANDESHENGCHANZHOUQICHANGYIXIEBUNANLIJIE,YISHANGSHIYIGEJIANDANDEGEGONGYINGSHANGDESHENGCHANZHOUQIDETUSHIBIAOGE。


“再來看下單規律”


JIANGXIADANGUILVZHIQIAN,WEILEFANGBIANLIJIEHEXIAOHUA,JIANGDINGDANXIANGMUHUAFENWEILIANGZHONG:


1.Promotion Order(CUXIAODAN,YICIXINGXIADAN)

2. Inline Order(HUIYOUFANDANDECHANGQIDINGDANXIANGMU,WEIQIZHISHAOYINIAN)


CUXIAODANXIANRANBATOUCIMAI(1st Time Buy) DELIUCHENGZOUWANJIBENJIUoverLE,ER Inline OrderCHULETOUCIMAI,HUANHUIBAOHANFANDANBUHUO。


ZHENGHAOJINTIANSHOUDAOGUOWAIZONGBUDEYOUJIAN,Spring 2019 Domestic (Inline)XIANGMUDESUOYOUDINGDANQUANBUQUEDINGXIALAILE,NEIMEXIAOcanJIUYI2019DECHUNJIXIANGMUWEILIBA。


YIBANCHUNJIXIANGMUDEDINGDAN,DOUHUIZAI9YUEDIZHIQIANQUANBUXIAGEIGONGYINGSHANG。WEISHENME?ZHEJIUYAOHUIDAODIYIDIAN,GONGCHANGDESHENGCHANZHOUQIJIXIANGDUIGUDINGDECHUANQIANPAILE。


WOMENXIANSHUNZHUTUI,9YUE20RIXIADAN,ANZHAO demostic DE1st Time Buy production timeline,(XIADANRIQI+SHENGCHANZHOUQI) ZUIKUAIDECHUYUNSHIJIANSHI11YUE5RI,ZUICHIDECHUYUNSHIJIANJIUSHI11YUE29RI。KANQILAIHUANZAOA,LI2019NIANHUANYOUYIGEDUOYUE,QISHIBUSHIDE。


HUOFAZHIHOU,WOMENHUANYAOSUANHUOWUZAIHAISHANGPIAODESHIJIAN,CHUQUYIXIEYUNSHUSHIJIANJIAODUAN(20TIANZUOYOU)DEDONGNANYA、MEIGUOXIBUDIQU,HUOWUQUQITAGUOJIAHEDIQUDEHAIYUNSHIJIANZAI40TIANZUOYOU,JIASHANGBAOGUANQINGGUANSHIJIAN,ZHENGGEHAIYUNSHIJIANJIUZAI55TIANZUOYOU。


ZHEYANG,HUOWUDAODAKERENCANGKUSHIJIANYIJINGDAOLE2019NIANDE1YUE24HAO,ZUIHOUKEHUHUANYAOGENJULINGSHOUSHANGDINGDAN,CONGZIJIACANGKUFENBIESONGQUBUTONGDEMAIDIAN,LUSHANGYEHUIHAOFEIYIXIESHIJIAN,ZHENZHENGCHUNJIXIANGMUDAOMENDIANKAIMAIRIQIJIUSHI2YUE5RI。


RUCILEITUI,1st Time BuyDEDINGDANDEXIADANSHIJIANGENJUXIANGMU(Spring 2019, Christmas Promotion, Fall 2018DENG)DEBUTONGSHIYOUJIKEXUNDE。SHENGDANJIEDECUXIAOXIANGMUXIADANSHIJIANBUHUIWANYU5YUEDI,Fall 2018DEXIADANSHIJIANBUHUIWANYU4YUEDI。


WOMENXIANZAIGENJUBUTONGXIANGMUDEXIADANRIQIDAOTUI,DISANGEYEWUGENZONGYAODIANJIUHENZIRANERRANDECHUXIANLE。


LIRU,ZHUDASHENGDANJIECUXIAOLIPIN,NEIMEZAIMEINIANDE4YUEZHIQIANJIUBIXUTUIJIANSHENGDANJIECUXIAOXINPIN,ERQIE3-4YUEFENZHEGEJIEDUANGONGSHIQIANGYIXIEWEIMIAO。YINWEIZAIZHEGEJIEDUAN,BuyerHESalesTAOLUNCHOUBEIBINGQIEQUERENDEZHENGSHIZHEYINIANDESHENGDANJIECUXIAOXIANGMU。CHUNJIXINPINSHEJIZUIHAODETUIXIAOYUEFENWEI6-7YUEFEN,SHANGBANNIANDEBuy TripTUIXIAOZAI2-3YUEFEN,XIABANNIANDEBuy TripTUIJIANZAI7-8YUEFEN。


YISHANGSHIPUTONGXIAOFEIPINDE1st Time BuyXIADANGUILVYIJIYEWUGENZONGDIAN。


“返單的下單規律”


Replenished OrderXIADANGUILVZUIZHUYAOYINGXIANGDAODESHIGONGYINGSHANGDEBEILIAOHEPAICHAN,KEHUHUIGENJUGONGYINGSHANGDEFANDANSHENGCHANZHOUQI,ZIJIADECANGKUKUCUNQINGKUANGYIJIXIAOSHOUYUQILAIZHIDINGJIHUAANPAIXIADAN。


ZHENDUIXIANGSHUDELAOKEHU,YEWUKEYIXUNWENJIDUHUONIANDUOrder Forecast,YICIWEIYIJUDINGGOUWULIAOHEANPAISHENGCHAN。JIZHONGDEWULIAOCAIGOUKEYIJIANGDICAIGOUWULIAODECHENGBEN,JISHIDEXIAOSHOUBUZUJIANGDIJIAOQIYANWUDENGEWAISUNSHI,HELIKUCUNJIANGDIBUBIYAODEKUCUNCHENGBEN。


YOUCIKEJIAN,JINGZHUNDEYUQIJIJIHUASHIFEICHANGYOUYONGDE。BUGUO,YAOTIFANGKERENBUHELIDEOrder Forecast,YOUSHIKERENGUODULEGUANZAOCHENGDEexcess inventoryYOUKENENGHUIWUCHIDEYAOQIUNIGONGTONGCHENGDAN。


ZHIYUGONGCHENGLEICHANPIN,WOBUSHITAISHUXI,XIAMIANYINYONGYIGEDELIZI:


BIRUWUXINGJIJIUDIANCAIGOUJIAJU,ZHEGEJIUDIANZAIGANGKAISHILIXIANGDESHIHOU,JIUKAISHIZUOYUSUAN、ZHAOBIAO,GEZHONGCHANPINDEGONGYINGSHANGDOUYAOCANYUTOUBIAO,BIRUJIAJU,JIANCAI,MENCHUANG,DIBAN,XIYUCHANPIN,MAOJINCHUANGLIAN......DENGDENG,DOUXUANZHONGZHIHOU,CAIKAISHIZHENZHENGDEJIANJIUDIAN,YINIANBANZAIJIUDIANJIANHAO。ZAIZHEGEGUOCHENGZHONGYICIDEZAICIZHAOBIAOTANHETONGXIJIE,DENGDAOJIUDIANKUAIJIANHAO,CAIKAISHILUXUQIAODINGJIAJUYIXIEWUPINDECAIGOUDINGDAN。


ZHEYIGEGUOCHENG,LAILAIHUIHUIHUITANHENDUOCI,BUTINGDEZHETENG,BUTINGDEDAYANG,SHENZHIBUTINGDIXIUZHENGWANSHANFANGAN;CONGDIYICITOUBIAODAOZUIHOUZHENZHENGQIANXIALAIHETONGGONGHUO,ZHONGJIANJIBENSHANGYAOJINGLI1.5-2NIAN。SUOYIZHIDAOLEZHEGEJIEZOU,NIJIUGAIZHIDAOZIJICHUYUNAGEJIEDUAN,GAIWANGNAFALI。

SHUOBAILE,ZHESHICONGSHIJIANDIANSHANGLAIBAWOGENZONGYEWU,BuyerGENSalesMENMEINIANGENJUJIDINGDESHIJIANDIANXIANGMULAIMANGHU,KANYOUXINRENSHIFOUNENGZAIJIEDIANSHANGWOZHUJIHUI。


MAIMAIMAIMAI,MAISHILIBUKAIMAIDE,MAIMAIDEZUIZHONGMUDESHISHIXIANCHANPINDEJIAZHI,MAIDEZHIZESHIZHICHIXIEZHUSHENZHIYINDAOMAICHONGFENSHIXIANCHANPINJIAZHIDEZUIDAHUA。


黄金城app—是一家跨境運輸、報關報檢、倉儲物流等綜合性國際物流公司,專業提供:跨境電商倉儲,保稅倉,保稅倉庫,保稅倉儲,電商倉庫,保稅物流,第三方倉儲,跨境電商BBC,進口報關,進口清關,進口報檢,保稅進口,包稅進口清關,進口清關代理。服務熱線:020-36551360


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